About us
About STM Marketplace
Connecting Thai Culture Across Europe
Your digital home for Thai events, authentic flavors, and community wellness.
Our Story: From Sweden with a Global Heart.
STM (Somtam Society) began with a simple observation in Sweden: the Thai community in Europe is vibrant and growing, but its information was scattered. We started as a creator-led platform to share the Secret of our culture—from traditional food and wellness practices to indie games inspired by Thai roots.
The Evolution: Events, Stories, and Solutions.
Today, we have grown into a multi-layered ecosystem designed to serve the Thai Diaspora and EU culture-seekers in three clear steps:
Thai-EU Events (The Pulse)
We are the first place to look for Thai festivals, temple fairs, and community meetups across all EU countries. We believe that physical connection is the heart of our society.
Content-First Exploration (The Soul)
We dive deep into Thai food, holistic wellness, and creative play (Games), providing the context and stories that make our traditions meaningful.
The STM Marketplace (The Engine)
We provide the infrastructure for Thai vendors in Europe. Our marketplace connects you directly with trusted Thai groceries, wellness practitioners, and authentic restaurant partners.
Our Mission: Bridging Thai Culture and Europe
Bridging Bangkok and Europe Our mission is to give Thai culture a modern, EU-ready digital home. From our base in Sweden, we build tools and experiences that scale across the EU—so Thai culture becomes easier to access, share, and enjoy, no matter which city you call home.
- • Food: Discover Thai ingredients, recipes, and food brands that bring real Bangkok flavours into European kitchens.
- • Wellness: Explore Thai wellness ideas, calm living practices, and products that support body, mind, and spirit.
- • Games: Enjoy story-driven, puzzle and escape-style games inspired by Thai and global culture, created by an indie studio.
From our base in Sweden, we build tools, content, and experiences that can scale across the EU—so Thai culture becomes easier to access, share, and enjoy wherever you live.
For Partners
Partner With STM Marketplace
One Platform. Three Growth Ecosystems.
STM Marketplace is a Sweden-rooted, EU-focused digital platform built around three pillars: Food, Wellness, and Games. Whether you work with Thai groceries, holistic services, or creative game experiences, we provide a calm, modern space to grow your presence across Europe.
1. Food Marketplace
The Food marketplace supports businesses that bring Thai flavours to European kitchens. From retail products to restaurant supply, we help you connect with customers and partners in a structured, content-driven way.
Thai Grocery Creator
Brands, shops, and suppliers offering Thai ingredients, snacks, sauces, and pantry items for EU customers.
Restaurants
Thai and Asian restaurants, food trucks, and cloud kitchens that want smarter ingredient supply and visibility.
Import & Export
Importers and exporters of Thai products seeking a focused discovery and storytelling layer for the EU market.
2. Wellness Marketplace
The Wellness marketplace is for professionals and creators inspired by Thai healing, mindfulness, and holistic living. We provide a home for your services, stories, and digital offerings.
Wellness Professionals
Thai massage therapists, spa owners, yoga and meditation teachers, and holistic coaches.
Studios & Services
Physical studios and online service providers looking to reach EU clients with clearer positioning and content.
Digital Wellness Creators
Creators offering guides, courses, and digital products rooted in Thai-inspired wellness and calm living.
3. Games Marketplace
The Games marketplace is where playful, story-driven, and gamified experiences live. We focus on puzzle, escape, and narrative-style games, along with tools that help others use gamification.
Game Marketing
Indie studios and game creators seeking creative marketing, launch support, and EU-facing visibility for their titles.
Game SaaS & Tools
Platforms and services that offer gamification, loyalty mechanics, or mini-game experiences for brands and businesses.
Creative Game Projects
Story-rich, puzzle, or escape-style games that align with STM's calm, artistic, and culture-inspired direction.
Ready to Build With STM Marketplace?
Whether you're working with food, wellness, or games, STM Marketplace offers a calm, focused environment to grow your presence across the EU—supported by human-led creativity and AI-enhanced tools.